Privacy policy

Privacy Policy – WalkWell

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from walk-well.com (the “Site”).

PERSONAL INFORMATION WE COLLECT

When you visit the Site, we automatically collect certain information about your device, including:

  • Web browser information

  • IP address

  • Time zone

  • Cookies installed on your device

As you browse the Site, we also collect information about:

  • The individual web pages or products you view

  • The websites or search terms that referred you to the Site

  • How you interact with the Site

We refer to this automatically collected information as “Device Information.”

COOKIES

We use cookies to enhance your experience. Below is a list of cookies we use:

  • _session_id – Unique session identifier that allows Shopify to store session information, such as referrer and landing page

  • _shopify_visit – No data held; persists for 30 minutes from the last visit and is used for analytics

  • _shopify_uniq – Expires at midnight according to the visitor’s location and counts the number of visits per unique customer

  • cart – Unique identifier that persists for two weeks and stores shopping cart information

  • _secure_session_id – Unique session identifier

  • storefront_digest – Unique identifier used to determine access if the store is password-protected

We also collect data using:

  • Log files, including IP address, browser type, internet service provider, referring and exit pages, and timestamps

  • Web beacons, tags, and pixels to track browsing behavior

ORDER INFORMATION

When you make or attempt to make a purchase, we collect:

  • Name

  • Billing address

  • Shipping address

  • Payment information, including credit card numbers

  • Email address

  • Phone number

We refer to this information as “Order Information.”

When we use the term “Personal Information,” we refer to both Device Information and Order Information.

HOW WE USE YOUR PERSONAL INFORMATION

We use Order Information to:

  • Process payments

  • Arrange shipping

  • Provide invoices and order confirmations

  • Communicate with you

  • Screen for potential fraud or risk

  • Provide marketing communications consistent with your preferences

We use Device Information, particularly IP addresses, to:

  • Screen for fraud and security risks

  • Improve and optimize our Site

  • Analyze customer interactions

  • Measure advertising performance

SHARING YOUR PERSONAL INFORMATION

We share your Personal Information with third parties who help us operate our business, including:

  • Shopify, our e-commerce platform

  • Google Analytics, to understand website usage

You can opt out of Google Analytics here:

https://tools.google.com/dlpage/gaoptout

We may also share your information to comply with applicable laws, respond to legal requests, or protect our rights.

BEHAVIORAL ADVERTISING

We use your Personal Information to provide targeted advertising or marketing communications that may interest you.

You can opt out of targeted advertising here:

Facebook: https://www.facebook.com/settings/?tab=ads

Google: https://www.google.com/settings/ads

Bing: https://about.ads.microsoft.com

You may also opt out through the Digital Advertising Alliance:

https://optout.aboutads.info/

DO NOT TRACK

Please note that we do not alter our data collection practices when we detect a “Do Not Track” signal from your browser.

YOUR RIGHTS

If you are a resident of the European Economic Area, the United Kingdom, Canada, Australia, or certain U.S. states such as California, you may have the right to:

  • Access your personal data

  • Request correction

  • Request deletion

  • Request data portability

  • Opt out of certain data processing

To exercise these rights, contact us at support@walk-well.com.

Please note that your information may be transferred outside your country, including to Canada and the United States.

DATA RETENTION

We retain Order Information for our records unless and until you request its deletion.

CHANGES

We may update this Privacy Policy periodically to reflect changes to our practices or for legal, operational, or regulatory reasons.

CONTACT US

For more information about our privacy practices, questions, or complaints, please contact us at support@walk-well.com.

SMS Marketing Policy

We value your privacy and the information you consent to share regarding our SMS marketing program.

We use your phone number and opt-in data to send:

  • Order notifications

  • Abandoned cart reminders

  • Promotional messages

  • Transactional messages

  • Review requests

Opt-in data and consent for SMS messaging will not be shared with third parties, except with messaging partners required to operate our SMS program.

Our website uses cookies to track items added to your shopping cart, including abandoned checkouts. This information may be used to determine when to send cart reminder messages via SMS.